3 Plugins That Changed How I Develop for WordPress

I would imagine the journey I took into developing themes and sites with WordPress is a very similar one to a lot of people. Take a default Twenty* theme, get a feel for it, tweak it here, rip it apart there. When I first started, everything chunk of code was borrowed, copied or used as a base. I believed only ‘professional’ developers write all their code from scratch, and know all the function names and syntax without having to look them up. Wrong! Read More


A New Look

Today I am pleased to launch the new look WP App Store. The site has had a spruce up, giving more focus to the deals and introducing a blog. As soon as I took over the site I got it running on WordPress but straight after I spent time developing its administration to improve and automate some of the business workflow. It was high time for a design refresh. Read More

WP App Store Plugin

Revamped Plugin Listing

You told us there weren’t enough plugins in our listing. That there were no free plugins. You said there was too much marketing in the images. That they were spammy even. We listened carefully and thanked you graciously for taking the time to send us your thoughts. Read More

WP App Store Plugin

Customer Development

It is fairly well known today that talking to customers is a very important part of developing a successful business. I recently spent a few days exchanging emails with customers and potential customers, discussing what they liked about WP App Store and what they didn’t. Read More

WP App Store Plugin

WP App Store Launches Public Product Pages

It’s been a little while in the making but we’ve finally launched publicly accessible product pages. This means that you can browse the entire WP App Store catalogue of plugins and themes right from the main website, neat right? That’s not all though, if you have an existing WP App Store account you’ll be able to jump right into your WordPress dashboard and purchase the product immediately. Read More